Information Superbrand, Inc. Logo

Thursday, September 19, 2019

Blur: The Speed of Change in the Connected Economy
by Davis, Stanley M., and Christopher Meyer. Reading, MA: Addison Wesley, 1998.

"Speed, Intangibles, Connectivity. As these three forces converge, every dimension of business behavior is being challenged to its core. If you think that business can be sustained by the old rules of mass production, segmented pricing, and stable organizations, you'll need to think again."


"Has the pace of change accelerated way beyond your comfort zone? Are the rules that guided your decisions in the past no longer reliable? If so, you are just like everyone else who's paying attention. You're not imagining things."


"Connectivity, Speed, and Intangibles - the derivatives of time, space and mass - are blurring the rules and redefining our businesses and our lives. There are destroying solutions, such as mass production, segmented pricing, and standardized jobs. That worked for the relatively slow, unconnected industrial world. The fact is, something enormous is happening all around you, enough to make you feel as if you're losing your balance and seeing double."